Awesome Growth Hacking Tools – Definition
Awesome Growth hacking Tools (also known as ‘growth marketing) use resource-light and cost-effective digital marketing tactics to help cultivate and retain an active user base, sell products and gain exposure. Think ‘hacking’ in terms of life hacks, those little shortcuts that make your life easier – rather than nasty bits of code that can ruin your computer and life. Growth hacking is most commonly associated with startups and small businesses, i.e., those organizations that don’t have a tremendous amount of cash to spare but need results quickly. However, it’s a scalable concept applicable to any online business looking to maintain the growth and retention of an active user base.
Awesome Growth Hacking Tools – Techniques
List of Growth Hacking techniques you can copy and practice for your brand. Here, I’ve compiled over 40 examples of how well-known brands and real-world companies have hacked their way to growth. But first, Three famous growth hacks, its goal was to acquire 200 million users within 12 months. A known growth hack was giving away embeddable badges and widgets that users could use to achieve this. Post on their sites and blogs that link people to their Facebook page. This hack alone led to millions of signups. They implemented a growth hacking technique that allows users to create their public profiles. LinkedIn was a brilliant move as it ensured that user profiles appeared organically in Google’s search results and helped grow LinkedIn’s brand and user base.
Youtube started as a platform to share videos and grew from it to the second largest search engine in the world after Google using this growth hacking technique. When you visit YouTube to watch a video, you can get an embed code that lets you share the video on your blog, website, or social network. This makes it extremely easy for users to upload videos and share them.
Awesome Growth Hacking Tools – Strategies
Today, a large part of hacking is related to making life easier by using unconventional tools. For example, using a Post-It note between the keys on your keyboard helps keep it clean by sticking to hair and dirt. That would be considered an office trick. However, businesses are no different. Growth hacking strategies are considered by many to be the rapid use of many marketing channels to identify the most effective methods. It is often an actionable process for startups as the owners begin to grow the business. Here are 13 of the best strategies that have had an enormous influence on the success of many.
1. Define your Goals
Like developing a business plan, defining your growth goals gives you a foundation from which to work. However, you want to keep your goals realistic. It’s easy to say that you want your company to become a multi-million dollar platform. You want to focus on the steps required to get to that point. Goals like visitors to your website each week increased social media following, and steadily increasing sales revenue are just a few examples.
2. Don’t be Afraid to Partner up
Many companies establish a partnership to improve the sales and interactions of both. For example, the health and fitness app MyFitnessPal partners with Fitbit so customers can collect more data while using both systems.
This is almost a symbiotic relationship that increases the brand awareness of each company. You may want to focus on searching social media to find a business that may complement yours. Perhaps it could team up with other startups to improve both simultaneously. It is better to share success with other organizations than to struggle to build a business from scratch in many cases.
3. Expand to Social Networks
According to Statista, 78% of the US population has a profile on a social network. This means that almost three of the four people you see in your community have a social media account somewhere on the Internet. However, it is one of the most profitable ways to attract customers. It will help grow your business on as many of these platforms as possible. This may take a bit of effort for a startup as you need to grow your brand to attract followers.
4. Offer Feedback and Reviews
About 97% of consumers on the Internet have read at least one review in the last year. Fake reviews or not, people read them and make purchase decisions. Many of them claim that it plays an important role when making purchases. Allowing your visitors to write those reviews can help your business grow and attract a future audience. From a startup perspective, this has the potential to boost brand awareness and reputation quickly. This also allows you to see the results over time from the very beginning.
5. Create a Community
Popular social networking sites aren’t the only way to bring a community mindset to your business. Many small businesses offer a degree of social engagement directly from their website. It’s about engaging those who can help your business grow: the customer. This can be done by offering discussions, support forums, or even developing a “social media-like” presence with personal profiles and functionality from your website. Offer incentives to new guests to grow this community. As a startup, you will need to be creative to attract those who want to participate.
Advantages of Growth Hacking for your Company
It is a strategy fully adapted to the world of startups, so it is initial for new businesses or for those looking to make a quick leap in the number of users. It helps you think of new ideas for your promotion. In the world of marketing, we can sometimes fall into the routine of “jack, knight, and king” and repeat similar strategies over and over again. On the other hand, growth hacking is based precisely on looking for the return and the element of surprise. It offers the possibility of growing at a low cost.
However, in the world of growth hacking, less is more. If you are used to investing large amounts of budget in marketing, you will be surprised what can be achieved with very little, especially if you manage to start a “snowball effect” that makes more and more users use the product and talk about it.
Conclusion
A Growth Hacker often focuses on cheaper alternatives to traditional marketing methods and works in small startups that lack the resources to compete with more established companies.
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